How Coaching Services Can Help You Grow Your Business

How Coaching Services Can Help You Grow Your BusinessWhen I think of how far I’ve come on this journey, I wonder how much further I’d be if I’d hired a coach to help me create a path to follow.

The sad truth is that I didn’t. And it’s been absolutely hard to get this far. Not that I’m not super grateful to be here. I am. I’m grateful for every moment that I have in this life! But… Do you often wonder where you’d be if your business could or would be doing more given a guided path to follow?

The honest answer?

It would.

It’s just the way it works. Taking guided advice from someone who’s walked the same path you’re on will save you time and help you meet your goals more quickly than if you were doing it by yourself.

3 Simple Ways

1. Every Business is Different

No two entrepreneurs are the same. And because of that, no two businesses are. People want different things and need different strategies to get there.

Coaches get to know you and your current business strategy to develop steps you can take to help you build up your business your way.

2. Building an On-Going Coaching Relationship Can Help You Increase Your Bottom Line

Coaching is all about helping entrepreneurs build their businesses faster and more successfully than they could alone. That’s everything in a nutshell.

Personally, I love to help my clients piece apart any pitfalls or expenditures that could be saved for a later time. By knowing what services/products works or don’t work, you’ll know what’s worth your time and money.

3. Investing In Your Business Is Always a Great Idea

This one is super important!

While I don’t believe it takes money to make money, once you have it, investing in your business the right way will deliver a return on your investment. You’ll get back so much more than what you put in when you invest in your business. It’s the way of the world.

Knowing what to invest in can be hard, but working with a seasoned entrepreneur can help you avoid some of the pitfalls.

How Coaching Services Can Help You Grow Your BusinessWhat You Should Look for In a Coach

While there’s no real way to know right off the bat whether or not you and a coach will work well together, you should look for a few things before and during your initial conversation.

Before You Schedule a Call

Do your research into the coach specifically. A good coach generally:

  • Has built up their own business from the ground up
  • Is transparent about the way they run their business (i.e., posts income reports, goals, and strategies for meeting them).
  • Makes plenty of free information available on his or her website
  • Makes it easy to reach them to ask questions
  • Clearly posts prices and what services they offer

During Your Initial Call

While on your initial call, a coach who has your best interests in mind will:

  • A good coach will be mindful of the time you’re paying for. They’ll keep the chit-chat to a minimum to focus in on your hurdles and how best to clear them.
  • They’ll run down at least three steps you can take starting immediately to get you ro where you want to be
  • Offer accountability by asking about what your current strategies are
  • Ask if you have any questions before closing
  • Will map out everything you talked about in an email following the call

Following the Call

A few weeks after the call, a good coach will check in to see if you’re holding your end of the bargain. He or she will ask you about how you feel about the progress you’ve made and will hold you accountable for any lack of progress.

What Coaching Won’t Do

Coaching can help you build your empire faster than you ever could alone. That said, coaches aren’t fairy godmothers.

Coaches will only set the path. They’ll create a way for you to get to where you want to be. You have to do the walking to get there! That means that you take each of the steps you’ve committed to doing.

For example, if you told your coach you’d send out two pitches per week, you don’t just send out one and kick back on your laurels for the other six days. You get off your butt and send out that second pitch! If you’re really hungry, you’ll send out three, four, then five!

Coaching won’t bring you a direct flood of clients. You have to go out and get your clients. The only surefire way to do that is through regular pitching and following up.

But they’ll give you great tips to help you attract more paying gigs. By doing so, you can make the pitching process easier and more streamlined.

Coaches can’t do the work for you. They aren’t assistants. Working is all up to you. You have to write, create, and build the income you want. Coaches can only teach you the ropes. We show you how to navigate the big bad world of online business easier.

Final Thoughts

Frustrated? Struggling?

I know exactly what you’re going through. I’ve been there. It’s a journey I’ve been pretty clear about on here. In four short months, I went from the brink of eviction to supporting my family of nine with only my income. Mind you, I did it while battling stage four cancer!

I struggled longer than I had to. Had I hired a coach, I’d be further along now. Sure, I’ve done well for myself through hard work and serious dedication. But I often wonder where I’d be if I had.

Stop wondering and start building! There’s no time like the present to invest in your future. Make sure you research potential coaches and only settle on one who’s transparent about the business (or businesses) they’ve built.

During the coaching call, make sure your coach is mindful of the time you spend on your call. You are paying for it after all!

Photo Credit: After some Brasso & Elbow Grease via photopin (license)

Interested in hiring a coach? The Freelance Dance is now offering coaching services to motivated entrepreneurs! Curious about my process? Check out this page for more info.

About Cruz Santana

Cruz Santana is a cancer-fighter, professional writer, editor, and business consultant specializing in web building, content management, bookkeeping, and traffic optimization strategies. A nine-year veteran of the entrepreneurial world, she has a handle on which techniques work and which don't. She isn't afraid to step out of the box to overcome challenges. An alumni of Texas A&M University, she's well-versed in science and medicine. A voracious writer, she's been featured in The Huffington Post and The Write Life. Her VA clients benefit from her experience in content management and bookkeeping. In addition, she is the author of "Phenomenal Dad: Ten Lessons on Single Fatherhood from a Tougher-Than-Nails Single Mom," her first published book! When not developing marketing strategies that flirt with the avant-guard, she loves kicking back on the couch with her small army of seven babies to watch old movies. Hitchcock films are her favorites!
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