Author Archives: Cruz Santana

About Cruz Santana

Cruz Santana is a cancer-fighter, professional writer, editor, and business consultant specializing in web building, content management, bookkeeping, and traffic optimization strategies. A nine-year veteran of the entrepreneurial world, she has a handle on which techniques work and which don't. She isn't afraid to step out of the box to overcome challenges. An alumni of Texas A&M University, she's well-versed in science and medicine. A voracious writer, she's been featured in The Huffington Post and The Write Life. Her VA clients benefit from her experience in content management and bookkeeping. In addition, she is the author of "Phenomenal Dad: Ten Lessons on Single Fatherhood from a Tougher-Than-Nails Single Mom," her first published book! When not developing marketing strategies that flirt with the avant-guard, she loves kicking back on the couch with her small army of seven babies to watch old movies. Hitchcock films are her favorites!

Kicking Butt and Taking Names: My April 2016 Income Report

I almost feel like April was the month in which I grew up. I made a lot of decisions and changes to the way I run my business. I wasn’t expecting to be able to do half the things I did! It … Continue reading

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Hiring My First Subcontractor

Overflow isn’t healthy for any business. Not only do important tasks get shoved to the always-trusty backburner, but your client will eventually lose faith in you. That chance you got was probably your only one. In this industry, just like in any other, what your client needs, wants and expects from you is paramount!

If you’re ever in this position and have hyperextended your time and availability, consider hiring someone to help you lift some of the load – a virtual assistant, if you will. Continue reading

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Huge Coaching Giveaway!!

What could you do with 3 months of free coaching to guide you along building your business?

That question got me thinking and is the reason I’ve put together a HUGE giveaway.

Starting today (4/20/16), you can enter to win $450’s worth of coaching for your online business!

Oh, you want this! Click here and sign up before it all ends (4/30/16)! Continue reading

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How Coaching Services Can Help You Grow Your Business

When I think of how far I’ve come on this journey, I wonder how much further I’d be if I’d hired a coach to help me create a path to follow. The sad truth is that I didn’t. And it’s … Continue reading

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What I Learned This Week: Launching New Products Is Hard but Absolutely Worth It!

What a week it’s been! I started off ready for my next frontier. Goal in mind, and drive in heart, I hit it hard to try and figure out the best way to launch my newest offering, Coaching Services. I … Continue reading

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Now Offering Coaching Services to Savvy Webpreneurs Who Want to Take Their Businesses to the Next Level

Last December (2015), one Ariel Rule (such a brilliant and sweet lady) and Gina Horkey put their heads together. They joined forces (Game of Thrones theme song plays) and merged empires for the greater good! Dramatic? Maybe. But what they … Continue reading

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Kicking Butt and Taking Names: My March 2016 Income Report

Chugging right along! March was a great month. A lot happened that I couldn’t believe. First off, My ebook Phenomenal Dad: Ten Lessons on Single Fatherhood from a Tougher-Than-Nails Single Mom hit the online world with great success! Click on the … Continue reading

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How I Scored My Contributorship for The Huffington Post

Those of you who know me well know that I’ve been chasing after this contributorship for a long, long time. It’s taken me forever to get here, but I’m glad to be here. Now that it’s live, I get asked … Continue reading

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What I Learned This Week from Working as a VA: The Worst and the Best Can Happen to You In the Same Week

It’s a ridiculous notion, a paradox. But I swear to you that it’s 100% true. When you have you own online business, life continues to move on around you. There’s no clear way to compartmentalize your job. My Week It … Continue reading

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What I Learned This Week from Working as a VA: Treat Your Own Business Like It’s Your Client

I can’t yet call myself a seasoned pro at the virtual assisting game. But I decided to borrow an idea from someone else and give it a try. Every week I’ll bring you an insight into the lesson I learned … Continue reading

Posted in Blogging, Cancer, Entrepreneur, Freelance Writing, Virtual Assisting, Work-at-Home | Tagged , , , | Leave a comment